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One vehicle, two guides who have been doing this for thirty years between them, and a fairly specific opinion about the job.

Cape Compass is a small South African inbound operator based in Cape Town. Sam founded it and runs it. Angie and Fred guide it, with twenty years on this peninsula and forty in the wine industry between them.

The Cape peninsula coastline dropping to the Atlantic in late afternoon light

How it started

Angie kept being asked by her day-tour guests to plan their whole fortnight, and kept saying no because she had no way to book the rest of it. Sam had spent eight years learning exactly how that half of the business works, so he built the company around her.

Angie and Fred collecting the tour vehicle, a ribbon still tied across the bonnet
Angie and Fred, the day the vehicle arrived.

There are a great many people in South Africa who will drive you around. There are considerably fewer who are licensed to, insured to, and qualified to explain what you are looking at.

The gap between those two groups is why this company exists. The informal end of the industry here is large and cheap, and it operates without NPTR licences, without passenger liability cover and without registered guides. Most of the time nothing happens. When something does, the visitor finds out what they actually bought.

What we are not

Not a booking platform. There is nothing on this website you can put in a basket. Not a large operator either: at any given time we are running a handful of trips and one of us is answering your email personally. If you want a company that can take forty groups a week, we are the wrong choice and we will say so.

Who does what

Sam owns the company. He designs the itinerary, books every part of it and answers your email, and he is the person accountable if something goes wrong.

Angie and Fred guide it. Angie has twenty years on this peninsula and is the best reader of a group either of us has worked with. Fred spent forty years in the South African wine industry before he started guiding ten years ago, which is why a tasting day with him is a different proposition to a tasting day generally. They are partners, they work together, and between them they run almost every Cape Town, Winelands and Overberg day we sell.

What we do not do is subcontract the guiding to whoever happens to be free that week. That is the standard model here and it is the reason so many trips feel like a series of unconnected days.

Where the trips go

Almost everything starts in Cape Town, because that is where the long-haul flights land and because it is the best introduction to the country there is. From there the shape is usually the Winelands, the coast east of the city, and a Big Five reserve, either the malaria-free Eastern Cape or the private reserves on Kruger's western boundary.

We do not run trips to Botswana, Namibia or Zimbabwe, though Sam guided in all three for years. We would rather do one country properly.

The people who will guide you

Sam Bradley photographed outdoors on the Cape peninsula

Sam Bradley

Founder and owner

Based in
Cape Town
Guiding for
7 years
Languages
English, Afrikaans

Sam grew up in South Africa and took his guiding qualifications young, which put him in the field a good decade before most people in this industry get there. Over seven years he led trips across Zambia, Zimbabwe and a long stretch of Botswana that he still talks about more than is strictly reasonable. He has a dozen solo paragliding flights to his name, an advanced diving qualification, and one afternoon off Aliwal Shoal swimming with ragged-tooth sharks that he describes as the calmest he has ever been in the water.

He then spent the better part of a decade writing about travel rather than running it, for the Sunday Times among others, on press trips to Mauritius, Réunion and Utah, and as the co-founder of a resource site for travel editors and brands. It is a useful apprenticeship for this job. Ten years of being shown around by other people's guides teaches you very quickly what separates a good operator from an expensive one.

Most recently he ran the finance and operations side of a company building high-end expedition travel, and hosted a number of its trips himself: family adventures in Bhutan, conservation work in Kenya, private-lodge weeks in Norway. That is where the unglamorous half of Cape Compass comes from: the contracting, the insurance, the licensing, the phone that gets answered.

Sam owns and runs Cape Compass. He designs the itineraries, does the booking and answers the enquiries, and he takes the view that the itinerary is the easy part. Everything a guest never sees is what decides whether their fortnight works.

Qualifications

  • Registered tourist guide · TODO CATHSSETA registration number
  • Advanced open water diver
  • Wilderness first aid · TODO certificate reference
Angie Bradley laughing with her feet in a mountain stream, fynbos and cliffs behind her

Angie Bradley

Lead guide, Cape Town and the Winelands

Based in
Cape Town
Guiding for
20 years
Languages
English, Afrikaans

Angie has been guiding the Cape for two decades, most of it running her own small day-tour company out of Cape Town: wine farms in the Stellenbosch and Franschhoek valleys, whale watching along the Overberg coast, and the long walks around Cape Point that most operators drive past. She has taken several thousand visitors down that peninsula and she still checks the wind before she decides which way round to do it.

What she is unusually good at is reading a group. Which family needs an early lunch and which one wants to keep going. When a guest who said they wanted the full day has quietly had enough. Which of the two viewpoints to skip so that the third one lands. It is not a skill that appears on a certificate and it is the difference between a competent day out and one people talk about at home.

She is also, and this matters more than it should have to, a woman guiding in an industry that is overwhelmingly male. Plenty of the families we host are travelling with daughters, and plenty of the couples are wives who were talked into the trip. Angie is often the reason they stop humouring it by lunchtime on day one.

She is Sam's mother, which is how this company came to exist, and she guides most of our Cape Town and Winelands days alongside Fred.

Qualifications

  • CATHSSETA registered tourist guide · TODO registration number
  • Western Cape provincial guiding licence · TODO licence number
  • First aid at work · TODO certificate reference
Fred Roberts photographed beside the tour vehicle in Cape Town

Fred Roberts

Guide, the Winelands and the Overberg

Based in
Cape Town
Guiding for
10 years
Languages
English, Afrikaans

Fred spent forty years in the South African wine industry before he ever took a guest down a cellar as a guide. That is the whole of his advantage and it is not a small one. He was working in these valleys through the years when Cape wine went from a domestic curiosity to something the rest of the world takes seriously, and he knows the people who made that happen because he worked alongside them.

The practical effect is that a tasting with Fred is a different thing. He can tell you why a particular slope is planted to cabernet rather than chenin, what the 2015 and 2017 vintages did to the reds and why some estates still trade on them, and which of the winemakers pouring for you has just changed jobs. When we say we can get you a cellar visit rather than a counter, a good deal of that is Fred picking up the phone to somebody he has known for thirty years.

For the past ten years he has guided alongside Angie, who is his partner, and between them they run most of our Cape Town, Winelands and Overberg days. He is the one to ask if you want to understand what is in the glass rather than simply enjoy it, and he is also perfectly happy if you would rather just enjoy it.

TODO: Fred's specific roles and the estates he worked with, once confirmed. Those details are the most credible thing on this page and worth naming precisely.

Qualifications

  • Forty years in the South African wine industry
  • CATHSSETA registered tourist guide · TODO registration number
  • Western Cape provincial guiding licence · TODO licence number
  • First aid at work · TODO certificate reference

Licences and accreditation, with the numbers

Most operator sites turn this into a row of trust badges. We would rather print the numbers, because a number can be checked and a badge cannot.

SATSA membershipTODO membership number
The Southern Africa Tourism Services Association is the industry body for vetted inbound operators. Membership requires audited financials and a code of conduct, and SATSA runs a bonding scheme that protects client deposits against operator insolvency.
NPTR operating licenceTODO licence number
The National Public Transport Regulator licence is what legally allows a vehicle to carry paying passengers in South Africa. Plenty of informal operators do not hold one, which also means their passenger liability insurance would not respond to a claim.
CATHSSETA registered tourist guidesTODO registration numbers
Every guide who works for us is registered with the sector education authority, holds a provincial guiding licence for the region they guide in, and carries a registration card you are welcome to ask to see.
Public and passenger liability insuranceTODO policy reference
We carry both. Every third-party operator we book on your behalf, from boats to helicopters to lodges, holds their own permits and cover, and we check them rather than assume them.

Ask us anything before you commit

Including the awkward questions. If you want to see a licence, speak to a previous guest, or have us explain why we have advised against something, all of that is normal.

We reply to every enquiry within one working day.